The unprecedented deal that brought Tyler Perry’s HOUSE OF PAYNE to TBS has now resulted in a record-breaking victory, as the series claims ad-supported cable’s #1 sitcom telecast of all time in delivery of adults 18-34, adults 18-49, adults 25-54, viewers and households, according to preliminary data from Nielsen Media Research. The show, which grew a strong 12% from the first episode to the second, also provided TBS with the network’s top series telecast of all time among all key adult demos, households and viewers, as well as ad-supported cable’s top scripted telecast for the year to date among adults 18-49 and adults 25-54.
Tyler Perry’s HOUSE OF PAYNE, which centers on the lives of three generations of an African-American family living under one roof, runs each Wednesday with back-to-back episodes at 9 p.m. and 9:30 p.m. (ET/PT).
“As both a creative talent and an innovative businessman, Tyler Perry has once again proven he has a Midas touch when it comes to creating popular entertainment, and we are thrilled that TBS is the current exclusive home of HOUSE OF PAYNE,” said Steve Koonin, president of Turner Entertainment Networks. “Last night’s record-breaking performance has gotten TBS’s summer of new sitcom premieres off to a roaring start, setting the stage for the eagerly anticipated premiere of The Bill Engvall Show and the return of the hit series My Boys in July.”
Tyler Perry’s HOUSE OF PAYNE is a half-hour sitcom that follows a multi-generational family as they try to tackle today’s real issues, all in their own unique and hilarious ways. Created, directed and produced by Tyler Perry, the series stars Allen Payne (Jason’s Lyric), LaVan Davis (The Gospel Truth) and Cassi Davis (Daddy’s Little Girl). In the premiere episode, Perry made a guest appearance as his now-legendary alter ego, Madea.