Thursday, April 26, 2007

DVRs Count!!

The Hollywood Reporter has a great article about the impact DVRs are making on television ratings!

This all comes from a report released by Nielsen Media Research.

Of course the piece I really liked was that "The Office" benefitted greatly from this study!

"NBC's "Office" was the leader in terms of a percentage gain, jumping 31% from 5.8 million viewers to 7.6 million viewers."

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