Live Earth, Dead In The Ratings

I'll admit it, I didn't watch and of it.

Apparently, I wasn't the only one.

This Reuter's story claims: "The main three-hour American TV broadcast on NBC averaged a meager 2.7 million viewers, ranking as the least-watched U.S. program on Saturday night and falling below NBC's summer prime-time Saturday average, Nielsen Media Research reported on Monday."

The competition for that time? Monsters, Inc. on ABC and "48 Hours" (The News Program) on CBS.